A First Principles Approach to Growth
Breaking down growth strategy from fundamental truths rather than assumptions.
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About Me
Hi, I'm Matias.
Full-stack growth leader and operator with 10+ years of scaling tech companies across B2B SaaS, Fintech, and Web3.
Today, I work with early-stage companies to set up their growth and AI infrastructure and build exceptional teams.
My Experience
10+ years of experience driving growth in
10+ years of experience driving growth in
early-stage companies.
Joined as the first growth hire. In two years, we increased ARR from nearly zero to tens of millions, with thousands of companies and tens of thousands of employees now using Thatch. In these two years we raised a Series A and Series B from top-tier VCs. I hired and led a team of six in product growth, growth engineering, content marketing, lifecycle, and engagement.
Led growth initiatives for a cross-chain interoperability protocol. Built developer relations programs, partnership pipelines, and ecosystem growth strategies that helped expand the transfer volume through the network to $6.5B+, growing the number of transactions to +100K/mo.
$100M+
VC Investment Raised
0 → 8-Fig
ARR Growth
10,000s
Active Members
Joined as the second growth hire to help scale the company from a couple of hundred members to tens of thousands of active users, with revenue growing to a double-digit million figure ARR. Owned and managed all Tally's organic growth strategy and team, as well as our Google Ads budgets, growth infrastructure and attribution systems.
~100%
Qualified Accounts Growth
~200%
Loan Origination Growth
Drove significant improvements in SEO strategy, organic and paid channels performance, directly contributing to major growth in new qualified accounts and loan origination volume.
Featured Writing
Ask Me Anything
Thoughts on growth, strategy, and building teams.
Building a World-Class Growth Team
How to structure, hire, and scale a high-performing growth organization.
Read on MediumCreating a Lasting Growth Strategy for Web3
Adapting proven growth frameworks for the decentralized ecosystem.
Read on MediumGrowth Frameworks: From Web2 to Web3
Translating traditional growth frameworks for the blockchain era.
Read on Medium